How to work with freelance writers
Engaging freelancers to work on content at times inevitable, especially when large amounts of the regulatory plan. However, not all such cooperation can be fruitful, because when poor quality of the editor has to devote considerable time fixes that often leads to the fact that he simply rewrites the entire text of a freelancer. Such a scenario is certainly not beneficial for both sides.
Here are some tips for a successful cooperation with freelancers who can contribute to the establishment of your fruitful and long-term relationships.
1. Spend some time in advance
At the beginning of cooperation with a remote author take the time to learn it. This is necessary not only to improve the quality of work freelance, but also for future relations, because in the end we get "their" author, performing work in accordance with all requirements of the publisher.
The main question that should be paid attention to in the beginning of a new collaboration with the author:
Followers
The author must have the fullest possible idea of "who" he writes. It is necessary to provide it with information about your target audience, it is divided (if it takes place), who addressed to a particular piece of text and what lexical nuances in the writing of the text you need to pay attention.
With this information it is expedient to provide the author before writing his first text.
Goods, services and company history
For greater involvement in the activities of your company let the author information on the products and services you provide, the value of your suggestions about the goals of the company.
If your industry is characterized by a certain terminology - it is also necessary to acquaint her with the author, as well as with other features of your company.
Resource
Freelancers need to provide information about the resources, with evidence for his work, primary and secondary sources of information for research, surveys and so on.
Links to reference content
For a good example of the author is to provide content that meets all your requirements. At the same time marking the places that require his special attention - what can and should be used. It is also useful to provide "bad" examples - that their work should be avoided.
Editorial criteria and processes
The author must have Repose Workflow edition, to be prepared in advance to join the well-established process. Provide him with information on:
- Subordination in your company;
- Standards in terms of texts;
- Number of possible amendments to the text of the author, or the number of times a text can be sent to the author for revision;
- Deadlines for making edits;
- The timing of delivery of the finished work.
2. Explain the purpose of each content item
To the author could make their own decisions, without waiting for confirmation of the editor and avoiding the exchange of letters on every little thing, you must give him clear guidance, such as - the main purpose of life; the tasks assigned to it directly to this content and how will be used to further his texts.
3. Develop a detailed work plan for a remote author
At the beginning of cooperation in order to work more effectively to the editor should clearly convey to the author, that is required of him. Very well suited for this work plan. Remote author of a plan need to provide in advance for review.
4. Provide a stable feedback to the author
With a large amount of content more appropriate to a breakdown of the work, for a consistent verification. After evaluation of the first passage editor if necessary, make appropriate amendments, thereby forming the right direction of his work. This approach is at the beginning of the joint work may take some additional time, but in the future will help to save time, both the editor and the author spent on correcting the text, and sometimes even a new writing it.
5. Guidelines should be clear and understandable so that they can be used for reference
Any communication with the author of the best documented (at least by saving e-mails). Such etiquette will help to avoid unnecessary problems, allowing you to easily update the forgotten information. This editor should make their instructions very concise and accessible, creating crisp and clear instructions.
conclusions
Editor important to realize that a remote author, not being a staff member, and not staying within the walls of the office 5 days a week, does not have the knowledge that seem obvious at first glance: the history and the positioning of the company, the range of its services and products, particularly the target audience. So do not expect him to fast-depth understanding. However, after a certain time spent learning a freelancer, you need to objectively assess the quality of his work, and according to this to make a decision on the conclusion of (or termination) of future relations.
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